What is Anchor Text?Subhash Kashyap
Last updated on August 8th, 2023 at 12:50 pm
Introduction to Anchor Text
More importantly, it plays a remarkable role in content marketing strategy.
It’s also very essential in SEO while setting up a hyperlink text to ensure you have link relevancy, which means that the page you are linking to is related to your page.
If anchor text is highly relevant, then chances are for website traffic enhancement.
A Common Format That is Used for Anchor
Anchor Text Explained
Although, you can change this web standard color of these blue displayed hyperlinks which appear in the content through HTML or CSS code.
Different Types of Anchor Text
So, without more further definitions, below are some of the variations that you can consider in search engine optimization;
Best Practices for Anchor Text Optimization
- Keep clickable variables relevant to your content.
- Use a low keyword density.
- Avoid linking to spam sites.
- Avoid keyword-rich anchors in internal linking.
- The right distribution of its placement.
- Write relevant guest posts.
Final Thoughts with Conclusion
Many experts used to tell that having a link on generic match should be continued more in comparison to exact match anchors.
Whereas others, like me, love to share that producing backlinks with mixture of these above all sorts of anchors which guarantees the safe side.
Well, I hope this guide helped you to understand it in detail. So, guys, do use more different types of it’s and with surrounding words as well.
If you consider these points, your SEO strategy for anchor optimization will get better enough to enhance your SERPs ranking.